Our Services

Our approach to conversion optimization

Conversion optimization is all about figuring out what people want and how they want it so we can deliver it to them that way. It’s about better marketing and business growth. It’s about boosting profits. So in the end the question we’re asking is ‘how can we increase revenue, and do so at profit?’

It’s not just about the copy or the layout of the site, you need to look at the big picture. Is incoming traffic targeted? Are proper landing pages used? What’s the sales funnel like? Are content marketing and relationship building efforts made? Are shopping cart abandonment recovery emails being sent out? Is the customer support great?

Conversion optimization is about doing better marketing, and we need to approach it that way.

Our A.D.T. Revenue Optimization Process™

It’s really easy to get caught up following trends that you see other competitors doing. This is especially true when you’e just starting out, and doing everythign you can to get those sales in. But that can only get you so far.

What you really need is a process. A process that will add more money without having to spend more money on marketing. Our A.D.T. Revenue Optimization Process™ comprises of 3 phases:

• •   Analytics & Analysis. Using analytics, you can identify where your website is leaking money and where we can find the biggest source of growth.
• •   Design. Create optimized design treatments based on your analysis.
• •   Testing. Run extensive and iterative tests against your current base design.

This process been tested rigorously for the past 8 years, and now we’re helping shop owners across the globe with the problems plaguing their brands. Take a look at our latest case study where we went through this exact process to boost revenue over 30%!